Inventory to Play is a sophisticated and robust custom datafeed solution to create bulk listings for Play.com the expanding marketplace with over 15 million buyers and the third largest marketplace in the UK.
Uploading hundreds and thousands of products with relevant associated information required to create product listings can prove cumbersome, time consuming and costly. By employing a custom play.com feed designed specifically for PlayTrade it enables retailers to upload of tens, hundreds or thousands of listings in one action.
Inventory to Play is a custom play.com feed solution that removes the burden of manual data entry and file formatting by automating the process of turning data from spread sheets, database exports, webstores, supplier and product catalogs directly into PlayTrade format ready for bulk listings.
By skillfully optimising and manipulating the data used to create listings it allows Retailers to enhance presentation value, listing visibility, brand awareness and pricing.